About Anthonia

LAw Firm Business strategist

Anthonia's Story

Hello and welcome!

Anthonia Spencer is a mother, entrepreneur, Marketing Expert and Legal BD Strategist. She has spent over 17 years’ experience in marketing and legal business development. Anthonia is on a mission to help law firms grow beyond their competitors and to expand her client’s opportunities through her marketing expertise.

 Anthonia has helped executives develop their businesses, build relationships and come up with strategies to grow their businesses. Anthonia climbed the corporate ladder rather quickly as she moved from junior-level positions to the head of the marketing department for a major law firm in Atlanta, Georgia. Now she is the CEO of her own business offering her services directly to businesses who want to expand to the sizes of the firms she once worked for. As smooth as this sounds though, her journey to get here was the complete opposite.

Anthonia’s journey to becoming an entrepreneur started in 2011 while she was expecting her second child. It seems like the minute she found out she was expecting her second child, her life changed in unimaginable ways. The law firm she worked for started to lay off employees, even some senior-level lawyers. Out of fear of being laid off she ran to tell her boss that she was expecting a new baby, hoping that this would make her exempt from being jobless. While this worked in the short run, her boss despised the fact that she was soon going to be away from the office for an extended amount of time and needed to back away from the high level of stress she was exposed to. To demonstrate his disappointment, he made her life at work a living hell and did everything in his power to terminate her. When none of his tricks worked, Anthonia decided to make his day and agreed to walk away with a full year’s salary and full health insurance benefits. This made her dream of being a stay-at-home mom a reality, which was seemingly a sweet deal.

it was time to look for her next source of income. But most importantly what God had for her next. In the pursuit to find a solution to what seemed like a dooming financial situation and the world seemingly closing in on her, Anthonia moved her family to Atlanta. In Atlanta, She worked for a major law firm where she headed up their marketing function, but things still did not feel right. Her job seemed like a daily rinse and repeat and quite frankly there was nowhere for her to progress to, she was the head of the marketing department. So, like she did every single day she prayed and asked for Gods’ guidance on what to do next. She quickly realized that she felt the way she did because she was not living in her purpose. So, she jumped, she quit her job in search of what God had for her next.

After quitting her job, she continued to pray to God, asking God what she should do next and just like a gift being unwrapped before her eyes God presented her with what she should do next. To open her own business, doing what she loved and had been doing for other businesses for over 17 years. More specifically, providing marketing and business development strategies to corporations. Of course, she doubted the vision, but soon she accepted that it was her fate. It was then that she was led to develop her business to offer marketing services and strategic direction to corporations who were serious about growing and developing their business. So, now Anthonia is your Marketing Expert and Legal BD Strategist, ready to help you build the business of your dreams. So, what will be your next business move?

“Anthonia helped me to come up with step by step strategies to launch and develop my new law practice!”

Why Work With Anthonia?

Anthonia has the experience and know how to help lawyers come up with a step-by-step plan of how they should develop their business to attract new clients, enter new markets and scale up when they are in the position to do so.

QUALIFICATIONS & EXPERIENCE

Anthonia is an innovative and experienced executive with the intellectual elasticity and grit to conquer challenges and identify opportunities to create leading client experiences. She has the diplomatic ability to foster partnerships with high-level stakeholders while gaining buy-in from other members of the organization to move entire firms to the next step.

Anthonia has worked with senior level executives at law firms to launch and relaunch their law practices from the ground up. These opportunities have allowed her clients to innovate and grow their practices beyond set expectations.

Education

  • Nova Southeastern University Master of Business Administration 2010
  • Florida International University Bachelor of Business Administration 2004

Experience

  • President & Chief Marketing Officer – Oil & Energy Firm
  • Director, Marketing & Business Development – Law Firm
  • Project Marketing Manager – Law Firms – Public Relations and Marketing Agency
  • Director, Marketing & Program Development – Nonprofit Foundation
  • Global Business Development Manager – Law Firm
  • Global Business Development Executive – Law Firm

Anthonia’s Favorite Books

Anthonia is an avid reader, below are a few of her favorite books. Happy reading!

No Matter What!

This text provides a unique and powerful inspirational programme that will move you, flex your ‘bounce-back’ muscles and empower you to realize your dreams, no matter what.

Abundance Now

 Lisa Nichols shares her journey from scarcity to abundance, outlining steps everyone can take to create abundance in career, relationships, self, and finances–while creating a legacy for others to follow. Twenty years ago, Lisa Nichols was a single mother dependent on public assistance and jumping from one dead end job to the next.

Who Moved My Cheese?

Who Moved My Cheese? is a simple parable that reveals profound truths. It is an amusing and enlightening story of four characters who live in a “Maze” and look for “Cheese” to nourish them and make them happy.

The Islands Dishes

The Islands Dishes is a Caribbean cook book with a plethora of authentic and modern Caribbean dishes from across the Caribbean.  This cookbook draws recipes from all corners of the Caribbean, incorporating ingredients, spices and a touch of the local cultire of each island.

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Contact

Email

hello@anthoniaspencer.com

Phone

404-234-6727